Applied Work

Case Studies

Real systems we’ve built for real teams. From scattered spreadsheets to structured, AI-ready operations.

ATG Media

Digital media company running influencer marketing campaigns for music labels and brands.

Digital Media Influencer Marketing < 20 people

Engagement

18+ months and growing

The Problem

Campaign ops running on spreadsheets and a half-adopted monday.com

ATG was running multi-thousand-dollar influencer campaigns off spreadsheets and a half-adopted monday.com. No automation, no permissions, no way to scale. And the business was growing fast.

What We Built

Centralized campaign management system in Airtable

Creator roster with multi-handle tracking, permissions, and visibility rules

Automated invoicing pipeline

Profile scraping for real-time engagement metrics

Post-performance tracking to measure ROI per creator

The Impact

A system that’s grown with the business for 18+ months, from spreadsheet replacement to the operational backbone powering every campaign.

Renjoy

Airbnb management company managing short-term rental properties for owners across Colorado Springs and beyond.

Property Management Short-Term Rental ~15–25 people

Engagement

3+ years and counting

The Problem

Enormous data per property, scattered across disconnected SaaS tools

Renjoy was a growing Airbnb management company. Three founders pooling their properties and taking on new clients. Short-term rentals generate an enormous amount of data per property (maintenance schedules, thermostat locations, filter changes, reservations, reviews, employee time logs) and no off-the-shelf tool could capture it at the resolution they needed. Data was scattered across multiple SaaS products with no single source of truth.

What We Built

Central operational hub in Airtable, the company’s entire operating system

Data pipelines from all major SaaS tools via Make.com and API integrations

30,000+ reservations, reviews, property details, and employee data unified

Custom workflows combining data from multiple platforms into single views

AI-powered reporting: auto-generated maintenance reports and owner updates

Owner portal providing a single source of truth across the business

The Impact

What started as a simple property database three years ago is now the operational backbone of the entire company, replacing manual reporting, eliminating data silos, and letting the team manage everything from one place.

Interlude Studios

Creative studio producing branded content and artist-driven projects for labels and brands.

Creative Production Content Agency < 15 people

Services

Creative Ops + AI

The Problem

Full project lifecycle managed across disconnected tools

Every project involves pre-production, production, and post-production, with freelance crew, expenses, client briefs, and invoicing all needing to be tracked. They needed one system to manage the full lifecycle instead of juggling disconnected tools.

What We Built

Full project management system in Airtable integrated with HubSpot. Closed deals auto-create projects

Production pipeline: briefs, task tracking, timelines, resource planning, and expense logging

Internal creative database: freelancer profiles, payment tracking, and persistent notes

AI-powered invoicing: upload a Bill.com PDF and AI extracts data, creates the record, and links it to the right project(s)

Full financial tracking: AR (invoices, payment status, overdue alerts) and AP (crew payments, project expenses)

Client-level analytics: revenue per client, project profitability, and overall business health

The Impact

Interlude went from managing projects in isolation to seeing the full financial picture of their business: per project, per client, and company-wide. The AI invoicing alone eliminated double data entry between their billing tool and operations system.

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